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The Situation

The Reser Family Foundation partners with diverse organizations across Oregon to strengthen the people and places that make Oregon so unique and inspiring.

SERVICES
  • brand personality, mood, and key themes
  • colors, fonts and brand images
  • refined logo and guidelines
  • web copy that makes it easy for potential grantees to understand the impact areas Reser funds and self-select when not a fit
  • web design that is vibrant, approachable and accessible

The Ask

A website they couldn’t manage in-house and which didn’t tell their authentic brand story.

The Solution

Create a brand that exudes the Reser Family’s genuine love for Oregon and the people, plants and animals who live there.

 

Brunette woman smiling.

“Roger That knew just what to do to meet our vision. There were no unexpected surprises or drawn-out project timelines. They managed our project expertly so we could start loving our new website as soon as possible!”

Mari Jo Perlain

Executive Director at The Reser Family Foundation

We've got a revitalized brand and website!  Learn what it was like for our Founder to be a client of our Brand Sprint process.